At SSBM Geneva, our students are gaining hands-on experience in digital marketing and brand development through a real-world company project.
A group of our students is currently collaborating with Swiss Diversitas, working on creating the company’s YouTube and TikTok accounts, planning content strategies, and building a comprehensive marketing strategy with founder Nicolas Thoenen.
The project is guided by Professor Olesya Meskina, to ensure a step-by-step, structured development process. This initiative enables our students to apply their classroom knowledge to real-world business challenges, thereby enhancing their practical skills in social media marketing, content planning, and strategic brand development.
We are proud to see our students actively contributing to the growth of Swiss Diversitas while sharpening the skills that will define their future careers in international business.
