SSBM Geneva is pleased to announce the launch of the new on-campus program, the Certificate in Artificial Intelligence for Business and Management, designed to equip professionals and executives with practical AI skills to lead and innovate in today’s data-driven organizations.
Delivered in English and French, this advanced-level certificate runs over 10 weeks with evening sessions from 17:00 to 20:00, every 2 weeks, allowing participants to combine professional responsibilities with executive learning.
Artificial Intelligence is rapidly transforming how organizations operate, make decisions, and create value. This certificate program provides participants with a structured and hands-on introduction to AI, machine learning, and automation, with a strong focus on real-world business applications. Through interactive workshops, expert-led sessions, and case studies, participants will learn how to integrate AI tools into everyday professional practice.
Key learning outcomes include:
- Understanding AI, Machine learning & automation fundamentals
- Applying AI tools (ChatGPT, Power BI, Midjourney) to real business tasks
- Boosting productivity and creativity through AI-driven workflows
- Designing a mini-AI strategy or innovation project
Why join
- Hands-on workshops & expert coaching
- Real-world case studies & project work
- Global network of business professionals
Led by Jean-Baptiste Gerberon, Owner and CEO of FIAE Sàrl and former Strategic Marketing Manager at VisilabGroup – EssilorLuxottica. With over 20 years of corporate experience spanning sales, marketing, management, and project management, the program emphasizes hands-on learning, enabling participants to work on practical projects and business scenarios while receiving guidance from experienced instructors. In addition, participants will benefit from SSBM Geneva’s global network of business professionals, fostering collaboration and knowledge exchange across industries.
This new certificate reflects SSBM Geneva’s ongoing commitment to delivering forward-looking education that addresses the evolving needs of modern leaders and organizations.
Start:
English group: 2nd February, 2026.
French group: 3rd February, 2026.
Duration: 10 weeks
Location: Avenue des Morgines 12, 1213 Petit Lancy
Price: 1,200 CHF
