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Fundamentals of Business – 3rd Edition
Author: Stephen J. Skripak, Virginia Tech Category: Business Publisher: Published: 01 Sep, 2020 ISBN: 9781999198107 Pages: 371 Language: English File Size: 5MB Download
Description:

Fundamentals of Business, third edition (2020) is an 370-page open education resource intended to serve as a no-cost, faculty customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, and personal finances. The textbook was designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business and is shared under a Creative Commons Non-Commercial ShareAlike 4.0 license.

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Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.

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