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Bridging Business and Academia: Insights from SSBM Geneva’s Interdisciplinary Research Panel

4 weeks ago

In the ever-evolving landscape of business and academia, the ability to navigate interdisciplinary research has become a pivotal skill for both scholars and practitioners. The Swiss School of Business and Management Geneva recently hosted an insightful panel discussion titled “From Business to Academia: Navigating Interdisciplinary Research.” This event brought together esteemed speakers from diverse fields to share their experiences and insights on this crucial topic.


  • Prof. Dr. Leif Erik Wollenweber: Business management and organizational theory expert.
  • Viola Krebs, PhD: Renowned for her work in communication and development.
  • BhanuKiran Desiraju, PhD: Specialist in technology and innovation management.
  • Stefano Cozza, PhD: Authority in financial management and economics.

The session was moderated by Iva Buljubasic, PhD, ensuring a dynamic and engaging dialogue.


Key Takeaways

The panel discussion at the Swiss School of Business and Management Geneva highlighted several key takeaways:

  • Integration of Practical Experience and Academic Research: Bringing real-world business experience into academic research enriches the discourse and enhances the relevance of research findings.
  • Collaboration Across Disciplines: Interdisciplinary research is essential for addressing complex global challenges and requires effective collaboration between different fields.
  • Embracing Technological Advancements: Staying updated with technological trends and integrating new tools into research practices is crucial for innovation.
  • Holistic Approaches to Research: Synthesizing insights from various disciplines leads to more comprehensive and impactful research outcomes.

The event underscored the importance of fostering an environment that encourages interdisciplinary research and collaboration. By bringing together experts from diverse fields, the Swiss School of Business and Management Geneva continues to lead the way in promoting innovative and impactful research.

We look forward to more such enlightening discussions and the continued growth of interdisciplinary research at our institution.


  1. Niladri Bihari Nayak

    Awesome to see such activities

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